How to Make Your Business Agent-Ready (Sell to AI Shoppers)

To sell to AI shopping agents, your product data has to be readable by machines, not just pretty for humans. The priorities:

1. Add structured product data

Mark up products with schema.org Product / Offer — name, price, currency, availability — in JSON-LD. This is the single biggest signal.

2. Make pricing and availability machine-readable

Prices and stock status should be in text/structured data, not baked into images or loaded only by JavaScript an agent won't run.

3. Expose a clean catalog feed

Visa Intelligent Commerce literally helps merchants expose catalogs to AI platforms. A structured product feed makes you comparable.

4. Align to the standards

Adopt schema.org first; watch Google AP2, Visa Intelligent Commerce, and OpenAI's Agentic Commerce Protocol as they roll out.

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